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Cristina Murroni MA, MCIL
Research, communication, translation
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A bad translation can turn your customers off. Typos are a sign of "incompetence" for many (91% of respondents on 'Which?') and cause them to shop elsewhere (56% according to 'Global Lingo').
High quality translations are all about research: the right term, the target audience, the most effective format and tone of voice. Let a professional help you with cultural nuances and the human touch AI can never bring.
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